Reach – Buy beyond the banner. Our Reach platform delivers premium ad experiences at scale. Our custom ad unit provides the best features of rich media and native integrations for higher than average engagement.
And it’s all delivered to a high performance audience, thanks to our relationships with comScore publishers. Reach combines display ads with native premium image and story content to deliver a compelling brand experience in a single 100% viewable unit.
We get your campaign launch-ready in two easy steps: ONE:Choose creatives
Reach enables marketers to serve display ads next to native content without any additional work of resources. Choose the source of your native content:
TWO: Apply targeting
1.Exclusive Reach Inventory:
•500 Million Monthly Unique PageViews •90% US Geos •Exclusive Tronc Inventory
We work directly with top comScore publishers to make sure your ads appear on the right high-quality sites. Plus, we offer exclusive access to premium Tronc (formerly Tribune Publishing) inventory that no other 3rd party seller can offer.
Some of the Premium Publishers we work with:
2. ComScore 1000 sites:
We can place your ads on any of the top digital media properties identified by comScore. Work with us to build a whitelist that meets your needs.
3. Category Targeting:
4. User Targeting:
Target your users based on any segmentation strategy. Combine first and third-party data to reach your identified or ideal audience.
The Bottom Line: Better Performance for buyers
With access to exclusive inventory that is early in the user session when audiences are most likely to be engaged, our interactive ad units lead to higher user engagement and improved performance. In fact, our partners have seen an average 2% interaction rate since launch. •Increase Brand recognition and recall.* •Get more click-throughs. •Boost consumer response rates. •See more social sharing